{"id":7496,"date":"2023-02-13T22:44:17","date_gmt":"2023-02-13T19:44:17","guid":{"rendered":"https:\/\/www.niobehosting.com\/blog\/?p=7496"},"modified":"2023-02-14T04:27:35","modified_gmt":"2023-02-14T01:27:35","slug":"multisearch-coklu-arama-nedir-nasil-kullanilir","status":"publish","type":"post","link":"https:\/\/www.niobehosting.com\/blog\/multisearch-coklu-arama-nedir-nasil-kullanilir\/","title":{"rendered":"Multisearch (\u00c7oklu Arama) Nedir? Nas\u0131l Kullan\u0131l\u0131r?"},"content":{"rendered":"\n

G\u00f6r\u00fcnt\u00fcs\u00fcne sahip oldu\u011funuz ancak ad\u0131n\u0131 bilmedi\u011finiz bir nesneyi arad\u0131\u011f\u0131n\u0131z\u0131 varsayal\u0131m. Bu noktada arama \u00e7ubu\u011funa sadece bir kelime \u00f6be\u011fi yazarak arama yapmak olduk\u00e7a zor olacakt\u0131r. <\/p>\n\n\n\n

Peki arad\u0131\u011f\u0131n\u0131z \u00fcr\u00fcn\u00fc nas\u0131l bulacaks\u0131n\u0131z?<\/p>\n\n\n\n

Google Multisearch’\u00fc daha \u00f6nce duymad\u0131ysan\u0131z, bu yaz\u0131m\u0131zda size detayl\u0131 olarak bahsedece\u011fiz.<\/p>\n\n\n\n

Multisearch (\u00c7oklu Arama) Nedir?<\/h2>\n\n\n\n

Google Multisearch<\/strong> yani Google \u00c7oklu Arama<\/strong>, Google Lens’i kullanarak g\u00f6rsele g\u00f6re arama yapmak i\u00e7in kameral\u0131 telefonunuzu kullanman\u0131z\u0131 gerektirir ve ard\u0131ndan g\u00f6rsel aramaya ek bir metin sorgusu eklemenize olanak tan\u0131r. Google daha sonra size g\u00f6rsel arama sonu\u00e7lar\u0131 sunmak i\u00e7in hem g\u00f6rseli hem de metin sorgusunu kullan\u0131r. Google Multisearch ile foto\u011fraf\u0131n\u0131 \u00e7ekti\u011finiz bir nesne hakk\u0131nda arama yapabilir ve araman\u0131z\u0131 renk, marka veya g\u00f6rsel \u00f6zelli\u011fe g\u00f6re daraltabilirsiniz.<\/p>\n\n\n\n

Google \u00c7oklu Araman\u0131n Amac\u0131 Nedir?<\/h2>\n\n\n\n

Google Multisearch<\/strong>, g\u00f6rselleri de dahil ederek araman\u0131z\u0131 daraltman\u0131za yard\u0131mc\u0131 oldu\u011fu i\u00e7in ad\u0131n\u0131 ya da markas\u0131n\u0131 bilmedi\u011finiz \u00fcr\u00fcnleri bulman\u0131za yard\u0131mc\u0131 olur. Bu noktada, belirli bir sehpa stili ar\u0131yorsan\u0131z ve be\u011fendi\u011finiz bir sehpan\u0131n resmine sahipseniz, bunu belirli bir metinle birlikte \u00c7oklu Araman\u0131za ekleyebilirsiniz.<\/p>\n\n\n\n

\u00c7oklu arama ayr\u0131ca, bulundu\u011funuz bir kafede hangi duvar ka\u011f\u0131d\u0131n\u0131n kullan\u0131ld\u0131\u011f\u0131n\u0131, sosyal medyada ad\u0131 ge\u00e7meyen bir resimde g\u00f6rd\u00fc\u011f\u00fcn\u00fcz boya t\u00fcr\u00fcn\u00fc veya bir bina hakk\u0131nda ger\u00e7ekleri bulmak i\u00e7in de kullan\u0131\u015fl\u0131d\u0131r.<\/p>\n\n\n\n

Google \u00c7oklu Arama Nas\u0131l \u00c7al\u0131\u015f\u0131r?<\/h2>\n\n\n\n

Google foto\u011fraf arama, sorgunuzu anlamak ve istenen sonucu vermek i\u00e7in geli\u015fmi\u015f yapay zeka (AI) kullan\u0131r. Google \u015fu an Multitask Unified Model (MUM) teknolojisini da\u011f\u0131tarak bu \u00f6zelli\u011fi ilerletmeye \u00e7al\u0131\u015fmaktad\u0131r. Bir nesneyi arad\u0131\u011f\u0131n\u0131zda, AI daha kesin sonu\u00e7lar sa\u011flamak i\u00e7in sorguyu renk, marka vb. g\u00f6re \u00f6zelle\u015ftirir.<\/p>\n\n\n\n

Google \u00c7oklu Arama Nas\u0131l Kullan\u0131l\u0131r?<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

Google Multisearch’\u00fc kullanmak<\/strong> i\u00e7in Android veya iOS’ta Google uygulamas\u0131n\u0131 a\u00e7\u0131n ve arama kutusunun sa\u011f\u0131ndaki Google Lens kamera simgesini t\u0131klay\u0131n. Ard\u0131ndan telefon kameran\u0131zla etraf\u0131n\u0131zdaki bir nesneyi g\u00f6r\u00fcnt\u00fcleyin veya kitapl\u0131\u011f\u0131n\u0131zdaki bir foto\u011fraf\u0131 ya da bir ekran g\u00f6r\u00fcnt\u00fcs\u00fc kullan\u0131n. Son olarak sonu\u00e7lar\u0131 g\u00f6rmek i\u00e7in yukar\u0131 s\u00fcr\u00fckleyin ve \u201c+ Add to your search – + Araman\u0131za ekleyin\u201d<\/strong> butonuna bas\u0131n. Ayn\u0131 anda foto\u011fraf araman\u0131za metin de ekleyebilece\u011finizi unutmay\u0131n.<\/p>\n\n\n\n

\u00d6rne\u011fin, kullan\u0131c\u0131 bir e-ticaret sitesinde bir \u00e7anta bulmu\u015fsa Google Lens’te \u00e7antan\u0131n g\u00f6rselini arat\u0131p aramas\u0131na “beyaz” yaz\u0131s\u0131n\u0131 ekleyebilir. Google Lens, bu anahtar kelimeyi hesaba katarak ayn\u0131 \u00e7antay\u0131 beyaz renkte arayacakt\u0131r.<\/p>\n\n\n\n

Google \u00e7oklu arama size nas\u0131l yard\u0131mc\u0131 olur?<\/h3>\n\n\n\n

Google \u00e7oklu arama, alakas\u0131z sonu\u00e7lar\u0131 kald\u0131rarak ve daha kesin sonu\u00e7lar sa\u011flayarak size yard\u0131mc\u0131 olabilir. \u00d6rne\u011fin koltuk tak\u0131m\u0131n\u0131za uygun bir orta sehpa almak istiyorsan\u0131z koltuk tak\u0131m\u0131n\u0131z\u0131n foto\u011fraf\u0131n\u0131 y\u00fckleyip arama kutusuna “orta sehpa” yazabilirsiniz. Ekran, en iyi e\u015fle\u015fen kombinasyonun yan\u0131 s\u0131ra fiyat, marka vb. bilgileri de size g\u00f6sterecektir.<\/p>\n\n\n\n

Google \u00c7oklu Arama Kimler \u0130\u00e7in Uygundur?<\/h2>\n\n\n\n

Yak\u0131n zamanda sat\u0131n alma niyeti g\u00fc\u00e7l\u00fc olan t\u00fcketiciler ve ne istediklerini zaten bildikleri i\u00e7in \u00fcr\u00fcnleri daha h\u0131zl\u0131 bulmaya \u00e7al\u0131\u015fan t\u00fcketiciler Google \u00c7oklu Arama’y\u0131 kullanabilir. Tek yapman\u0131z gereken hem resim hem de metin ile belirli bir arama yapmak ve ard\u0131ndan sat\u0131n alabilecekleri bir e-ticaret sitesine t\u0131klamakt\u0131r. \u00d6te yandan, pazarda olan ancak hala se\u00e7enekler arayan ki\u015filer de se\u00e7imlerini daraltmak i\u00e7in \u00c7oklu Arama’y\u0131 kullanabilir. Sat\u0131n alma d\u00f6ng\u00fcs\u00fcn\u00fcn neresinde olduklar\u0131na ba\u011fl\u0131 olarak, kullan\u0131c\u0131lar \u00c7oklu Arama’dan b\u00fcy\u00fck \u00f6l\u00e7\u00fcde yararlan\u0131r.<\/p>\n\n\n\n

Google Multisearch Yerel \u0130\u015fletmelere Yard\u0131mc\u0131 Olur Mu?<\/h2>\n\n\n
\n
\"\"<\/figure>\n<\/div>\n\n\n

Google \u00c7oklu Arama’n\u0131n hem alakal\u0131 \u00fcr\u00fcnleri hem de yerel sonu\u00e7lar\u0131 arayan bir “yak\u0131n\u0131mda” \u00f6zelli\u011fi vard\u0131r. \u00d6rne\u011fin, su\u015fi ar\u0131yorsan\u0131z, ancak b\u00f6lgeye a\u015fina de\u011filseniz, sadece bir su\u015fi foto\u011fraf\u0131 y\u00fckleyebilir ve \u00e7evrenizde bu yeme\u011fi sunan restoranlar\u0131n sonu\u00e7lar\u0131n\u0131 alabilirsiniz.<\/p>\n\n\n\n

Bu \u00f6zellik hen\u00fcz k\u00fcresel olarak mevcut olmasa da, near me \u00c7oklu Arama<\/strong> \u00f6zelli\u011fi yukar\u0131daki \u015fekilde g\u00f6r\u00fcn\u00fcr.<\/p>\n\n\n\n

\u0130\u015fletmenizin bu t\u00fcr bir arama \u00f6zelli\u011finde g\u00f6r\u00fcnmesi i\u00e7in, “\u0130\u015fletme Profilinizi” \u00fcr\u00fcnlerinizin foto\u011fraflar\u0131yla s\u00fcrekli olarak g\u00fcncellemeniz ve m\u00fc\u015fterilerinizi foto\u011fraf g\u00f6ndermeye te\u015fvik etmeniz gerekir. Bu \u00e7abalar, daha sonra Google Lens’teki \u00c7oklu Arama sonu\u00e7lar\u0131n\u0131 etkileyebilir ve size \u00fcst s\u0131ralarda yer alma \u015fans\u0131 vererek m\u00fc\u015fterilerin sizi ilk tercihi yapma olas\u0131l\u0131\u011f\u0131n\u0131 art\u0131rabilir.<\/p>\n\n\n\n

Ayr\u0131ca, Google \u00c7oklu Arama’dan en iyi \u015fekilde yararlanmak i\u00e7in anahtar kelime stratejinizi iyile\u015ftirmeyi veya g\u00fcncellemeyi ve yerel SEO ara\u015ft\u0131rmas\u0131 yapmay\u0131 da d\u00fc\u015f\u00fcnmeniz gerekir.\u00a0<\/p>\n\n\n\n

\u00d6zetle diyebiliriz ki, Google \u00c7oklu Arama, herhangi bir i\u00e7eri\u011fi \u00e7e\u015fitli \u015fekillerde araman\u0131za yard\u0131mc\u0131 olurken her zamankinden daha alakal\u0131 ve kesin sonu\u00e7lar \u00fcretir. Bununla birlikte, \u00e7oklu arama hen\u00fcz ba\u015flang\u0131\u00e7 a\u015famas\u0131ndad\u0131r ve Google’\u0131n bu konuda \u00f6nemli bir ilerleme kaydetmesini gerekmektedir. Ayr\u0131ca, yak\u0131n zamanda standart metin aramalar\u0131n\u0131n yerini almas\u0131 pek olas\u0131 de\u011fildir. Bununla birlikte, pazarlama a\u00e7\u0131s\u0131ndan bak\u0131ld\u0131\u011f\u0131nda, \u00e7ok say\u0131da yeni olas\u0131l\u0131klar\u0131n kap\u0131s\u0131n\u0131 da a\u00e7acak gibi g\u00f6r\u00fcnmektedir.<\/p>\n","protected":false},"excerpt":{"rendered":"

G\u00f6r\u00fcnt\u00fcs\u00fcne sahip oldu\u011funuz ancak ad\u0131n\u0131 bilmedi\u011finiz bir nesneyi arad\u0131\u011f\u0131n\u0131z\u0131 varsayal\u0131m. Bu noktada arama \u00e7ubu\u011funa sadece bir kelime \u00f6be\u011fi yazarak arama yapmak olduk\u00e7a zor olacakt\u0131r. Peki…<\/p>\n","protected":false},"author":11,"featured_media":7522,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"class_list":["post-7496","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet"],"yoast_head":"\nMultisearch (\u00c7oklu Arama) Nedir? Nas\u0131l Kullan\u0131l\u0131r? - Niobe Hosting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.niobehosting.com\/blog\/multisearch-coklu-arama-nedir-nasil-kullanilir\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Multisearch (\u00c7oklu Arama) Nedir? Nas\u0131l Kullan\u0131l\u0131r? - Niobe Hosting\" \/>\n<meta property=\"og:description\" content=\"G\u00f6r\u00fcnt\u00fcs\u00fcne sahip oldu\u011funuz ancak ad\u0131n\u0131 bilmedi\u011finiz bir nesneyi arad\u0131\u011f\u0131n\u0131z\u0131 varsayal\u0131m. Bu noktada arama \u00e7ubu\u011funa sadece bir kelime \u00f6be\u011fi yazarak arama yapmak olduk\u00e7a zor olacakt\u0131r. 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